Asparagus and Your Book

A Day at the Asparagus Festival

AspPicI cannot ever recall hearing of an Asparagus Festival! But as odd as it might sound, it was loads of fun. This took place on the Common in West Brookfield, MA, on May 21.



Joyce, Connie, and Rusty (he wasn't too keen
on the whole idea of sticking his head through
a hole!) peeking out the holes in a giant

We had a bit of trouble finding it with our GPS. It could not distinguish between Brookfield, East Brookfield, North Brookfield, and West Brookfield! We were totally lost on finding the Festival, where we were meeting a friend. It took a stop at a convenience store and asking someone to get us on the right path. So don’t rely totally on your GPS, should you decide to attend this annual event in 2017.

Asp-2While there were no carnival rides, they weren’t missed! Instead, there were 70 booths of individual craftspeople, book writers, and a variety of food venders, some of which were organizations like churches in the area and a dog shelter.


Connie and Maureen poking out of a
giant asparagus!

Yep, you could even attend an Asparagus Festival and bring home a dog! We passed on that! We already had Rusty our 5 ½-pound Chihuahua. He didn’t seem keen on the idea of even stopping to admire the puppies.

Several of the food vendors were selling asparagus, such as prosciutto wrapped asparagus, and asparagus and cheese bread. My favorite, however, was the Barbeque vendor!

I’m a Texas-born girl raised on barbeque. I have fond memories of barbeque brisket sandwiches (pulled pork is just as good!), beans, and potato salad, washed down with Coca-Cola, and a large slice of salted watermelon for desert. Unfortunately, I can no longer tolerate the watermelon or any spicy sauces. Speaking about watermelon brings up a smoker full of watermelon stories! Some are salty; some are sweet. In this blog I’m going to stick to the Asparagus Festival!

There were booths full of beautiful pottery, beautifully polished stones, and so many, many more things. I was struck by the two booths with authors selling their books! I guess I had not thought about selling books at a festival like the Asparagus Festival. My town, Franklin, MA, holds a Strawberry Festival every year. Ours is not held on the Common, but in the middle of our downtown area. There aren’t as many craft booths as we saw at the Asparagus Festival. But we also have Strawberry Shortcake!

My point is that each of our towns and cities hold a variety of different events. These are opportunities to set up shop. It’s one way to let the community know that you’re an author!

I’ll be honest. I’m not sure if the festival crowd targets my various markets for any of my more than 30 books, but it does deserve a thoughtful ponder and a couple of targeted e-mails to get more details. If you do set up shop for an event, make sure you have your sales tax certificate, and a good tent our next town event, which at the time of writing is getting nearer to July 4. Prices of booths and consideration on whether you’ll reach your target audience is definitely something you have to check out.

Farmers’ Markets are another opportunity for gaining some exposure locally.

As we head into the warm summer months, look for opportunities to get in front of your target market!

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